KAY STEPHENS CONTENT
  • Home
  • About
  • Freelance
  • Awards
  • Author
  • DIY Book Marketing for Maine Authors
    • Blog
  • Contact
Picture

DIY Book Marketing for Maine Authors

DIY marketing tools for Maine authors who'd rather be writing than promoting
You wrote the book. Now comes the part most writers quietly dread: figuring out how to promote it without feeling awkward, pushy, or overwhelmed.

Today, no matter how you’re published—traditional, indie, or hybrid—most publishers expect you to do your own publicity and promotion in order to successfully sell your books.

Yet, pivoting to promotion also takes years of mastering
—and all you wanted to do is write! Not learn Marketing 101.

I've spent the last 20 years in the media (on both sides as an author and as a journalist), and I've done the work so you don't have to.


DIY Book Marketing for Maine Authors provides affordable, DIY templates, tools, and low-cost resources that help authors—especially those 40+—act as their own publicist and confidently pitch Maine media, bookstores, libraries, and events.

D
esigned for authors who want:

• A clear plan they can follow at their own pace
• An introvert-friendly, low-tech approach
• DIY tools they can customize
• Affordable, practical, reusable resources



Follow our brand new Facebook page for more daily book marketing tips,
Maine author events, and free resources.

Facebook

Free resources

Download these free resources to level up your social media game and keep track of which outlets you've pitched.
Picture
FREE (Learn more)
Take the guesswork out of writing social media posts about your book
Picture
FREE (learn MORE )
Use the most common Maine writer keywords
Picture
FREE (learn MORE)
Editable spreadsheet for media inquiries

Customizable Templates

Press kit essentials and book launch flyers/graphics you can customize and use to pitch the press and bookstores.
Picture
$10 (learn MORE)
Customizable one-page sell sheet
See Sample Author one-pager

Picture
$10 (learn MORE)
Customizable author launch flyer
with resized jpgs for Facebook and Instagram


Picture
$10 (learn more)
Customizable author launch flyer with resized jpgs for Facebook and Instagram

Strategic Tools

Best practices from a long-time Maine journalist/author and an essential countdown list for your launch.
Picture


$10 (learn MORE)
Best practices for pitching Maine newspapers & bonus sample email
Picture
$10 (learn MORE)
Best practices for pitching Maine bookstores & bonus sample email
Picture
$10 (learn MORE)
A comprehensive checklist for your book launch

Bookstore Lists & Bundles

From a statewide Maine bookstore directory to multiple customizable templates in one bundle
(a savings of 35 –50% off).
Picture
$20 (learn MORE)
Detailed info/contacts on more than 60 indie Maine bookstores
Picture
$30 (learn MORE)
Customizable templates to launch your book
Picture
$45 (learn more)
Customizable templates + Maine indie bookstore database

Maine Media Directories

Customizable directories of Maine media, broken out by region, contact name, department, and email. 
Picture
PORTLAND AND SOUTHERN MAINE
$10 (learn more)
A detailed directory of Portland and southern Maine newspapers, magazines, and TV stations.
Picture
MIDCOAST (BRUNSWICK TO SEARSPORT)
$10 (learn more)
A detailed directory of Midcoast newspapers, magazines, and TV stations.
Picture
DOWNEAST AND NORTHERN MAINE
$7 (learn more)
A detailed directory of Downeast and northern Maine newspapers and radio stations.
Picture
WESTERN MAINE
$10 (learn more)
A detailed directory of western Maine newspapers and radio stations.

Author Essentials Bundles: Pitching Maine Media

Multiple customizable templates and regional Maine media directories in one bundle
Picture
$30 (learn more)
Customizable templates & a Portland media directory to pitch your book
Picture
$30 (learn more)
Customizable templates & a Midcoast media directory to pitch your book
Picture
$45 (learn more)
Customizable templates & four statewide Maine media directories to pitch your book

Chronicling the Midcoast since 1993
  • Home
  • About
  • Freelance
  • Awards
  • Author
  • DIY Book Marketing for Maine Authors
    • Blog
  • Contact